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MOST RECENT BLOG

The Influencer Approach to Marketing
Posted by Center for Social Commerce • August 05, 2015
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By Andrew Petro After attending a BuzzFeed webinar, the concept of influencer marketing really started to click with me. The moderators discussed “Content Development for the Millennial Generation.” One quote resonated with me in particular: “When you try to market to everyone, you’re not marketing to anyone.” The theme here is that brands everywhere are

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MOST RECENT RESEARCH REPORT

Bulldog Reporter: Big data is more than a tracking device
Posted by Center for Social Commerce • June 25, 2015

A new report released by EY and Forbes Insights provides a fresh perspective on big data. The keyword here is trust. While organizations can leverage analytics to uncover goldmines of data about their customers, they must also remember that customers now have the power to be skilled detectives as well. Most people run at least

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AMBASSADOR PROGRAM

Student Ambassador Program

Each spring semester, up to four Syracuse University students have the opportunity to join the Center for Social Commerce team as Ambassadors. Please read below for a brief overview of the program and application process. What are the perks? • A full-time, paid internship at a growing, innovative agency. • Housing stipend to cover summer accommodations in

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